We post the content on LinkedIn, Twitter, Facebook, and sometimes IG. So I deliver to live publics so interactive viewers as much as I may. Everything with one aim in mind: to show other advertisers how the same outcomes can be accomplished.
Many people questioned why I provided so much information and the response is simple: it really works well. So when I find out about the story, I just had to reveal it.
It brings ROI.
It is not really costly.
It does not bear any harm.
And it performs better than anything in communications that I have ever done or seen!
And so, I'm going to share these secrets with you here, in this article, so you can apply those insights and findings to your company. Since we are a case analysis of ourselves!
The reality is, the only advertisement I've ever done is the actual website creator service we sell: twice a week, customer-focused, entertaining, and useful blog material.
Organic Search Traffic and Rankings Weekly blog service First off why is organic search traffic and rankings so important?
The key explanation for this is that organic internet traffic is the single largest traffic driver for corporate websites. And you will be really concentrated on increasing the source and holding it.
And at Marketing Insider Team, how much organic web traffic will we get? A ton for a small company.
Over the last year we have seen well under 1 million visits to our website. So 77 per cent came from ecological scanning.
Google offers more than 700,000, if you choose.
You may determine the quality of your website (and your company in general) depending on whether your organic search traffic is down, flat or up.
Marketing Insider Community is hardly a five-year-old business, but in this picture you can see below that since we launched in June 2015, we have dramatically improved our organic search rankings since then: our top 100 rankings have actually risen 5-6x in 5 years!
We rate 23.305 keywords in the top 100 search results!
For 577 keywords we rate in top 3. We place 1 451 keywords in the top 10.
We score for relevant consumer keywords such as What's Selling, Brand Storytelling, How to calculate ROI content marketing, Why is content marketing essential, Content Marketing Workshop, and more ... They get traffic and rankings equivalent to far bigger businesses with hundreds of staff, thousands of clients, and worth millions of dollars.
And those keyword rankings have helped us increase our organic search traffic to approximately 100,000 visits every month by 6x over only the last 3 years: we have hundreds of sites that appear over Google's prized quick responses and highlighted snippets: And almost ALL of our leads and potential clients come through direct or indirect sales through our website. Why are we charging for those leads? None of this.
I'd like to think we're winning those leads by supplying our viewers with useful knowledge.
Since they exchange our material with the citizens who meet us, who subscribe to us.
Then every day, it affects more and more men. Some of those people will be connecting to our site. Most of those individuals are reaching out to us and demanding plans and contracts.
Today we are every month averaging one digital marketing campaign phase. We provide our clients with more than 100 SEO-driven blog posts every month.
We have customers listed on Fortune 500. We have customers who are creators of rising companies who don't even have a single employee in communications.
And because of the approach we take to use consumer intelligence to build successful content marketing campaigns with tangible outcomes we smash our competition.
One of our customers posted this map of the remarkable increases in organic search traffic between 50 and 615 per cent year-over-year after they began working with us!
In brief, we provide results to our clients using the same strategy as we use for ourselves.
How Is This Working?
This strategy works as we know what Google looks for: reliable material, regularly written.
We started by publishing 1-2 articles every week on our blog.
Then, 2-3 papers were checked every week. We were attempting to write guest messages. We attempted articles which were syndicated. We sought 5 things a week. We sought 7 things a week.
In the end, what we think fits well is producing content regularly on a few main themes. For me this includes: Content Marketing Articles 1x a week Marketing Plan Articles 1x per week Event marketing, or employee activation articles 1x per week What I really want you to take away from this in-depth post is that even a small business, with no budget, and one employee can produce huge marketing results simply by regularly publishing quality material.
Material That Nails I published 982 blog posts as of the day this article was posted.
For. subject, we usually write around 1,000 words, but some of our articles go as far as 3,500 words!
Indeed, in most situations long-form performs better than short material, as it creates knowledge, credibility and trust — what Google considers EAT!
Many people questioned why I provided so much information and the response is simple: it really works well. So when I find out about the story, I just had to reveal it.
It brings ROI.
It is not really costly.
It does not bear any harm.
And it performs better than anything in communications that I have ever done or seen!
And so, I'm going to share these secrets with you here, in this article, so you can apply those insights and findings to your company. Since we are a case analysis of ourselves!
The reality is, the only advertisement I've ever done is the actual website creator service we sell: twice a week, customer-focused, entertaining, and useful blog material.
Organic Search Traffic and Rankings Weekly blog service First off why is organic search traffic and rankings so important?
The key explanation for this is that organic internet traffic is the single largest traffic driver for corporate websites. And you will be really concentrated on increasing the source and holding it.
And at Marketing Insider Team, how much organic web traffic will we get? A ton for a small company.
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Over the last year we have seen well under 1 million visits to our website. So 77 per cent came from ecological scanning.
Google offers more than 700,000, if you choose.
You may determine the quality of your website (and your company in general) depending on whether your organic search traffic is down, flat or up.
Marketing Insider Community is hardly a five-year-old business, but in this picture you can see below that since we launched in June 2015, we have dramatically improved our organic search rankings since then: our top 100 rankings have actually risen 5-6x in 5 years!
We rate 23.305 keywords in the top 100 search results!
For 577 keywords we rate in top 3. We place 1 451 keywords in the top 10.
We score for relevant consumer keywords such as What's Selling, Brand Storytelling, How to calculate ROI content marketing, Why is content marketing essential, Content Marketing Workshop, and more ... They get traffic and rankings equivalent to far bigger businesses with hundreds of staff, thousands of clients, and worth millions of dollars.
And those keyword rankings have helped us increase our organic search traffic to approximately 100,000 visits every month by 6x over only the last 3 years: we have hundreds of sites that appear over Google's prized quick responses and highlighted snippets: And almost ALL of our leads and potential clients come through direct or indirect sales through our website. Why are we charging for those leads? None of this.
I'd like to think we're winning those leads by supplying our viewers with useful knowledge.
Since they exchange our material with the citizens who meet us, who subscribe to us.
Then every day, it affects more and more men. Some of those people will be connecting to our site. Most of those individuals are reaching out to us and demanding plans and contracts.
Today we are every month averaging one digital marketing campaign phase. We provide our clients with more than 100 SEO-driven blog posts every month.
We have customers listed on Fortune 500. We have customers who are creators of rising companies who don't even have a single employee in communications.
And because of the approach we take to use consumer intelligence to build successful content marketing campaigns with tangible outcomes we smash our competition.
One of our customers posted this map of the remarkable increases in organic search traffic between 50 and 615 per cent year-over-year after they began working with us!
In brief, we provide results to our clients using the same strategy as we use for ourselves.
How Is This Working?
This strategy works as we know what Google looks for: reliable material, regularly written.
We started by publishing 1-2 articles every week on our blog.
Then, 2-3 papers were checked every week. We were attempting to write guest messages. We attempted articles which were syndicated. We sought 5 things a week. We sought 7 things a week.
In the end, what we think fits well is producing content regularly on a few main themes. For me this includes: Content Marketing Articles 1x a week Marketing Plan Articles 1x per week Event marketing, or employee activation articles 1x per week What I really want you to take away from this in-depth post is that even a small business, with no budget, and one employee can produce huge marketing results simply by regularly publishing quality material.
Material That Nails I published 982 blog posts as of the day this article was posted.
For. subject, we usually write around 1,000 words, but some of our articles go as far as 3,500 words!
Indeed, in most situations long-form performs better than short material, as it creates knowledge, credibility and trust — what Google considers EAT!
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